Earlier today I was chatting with a friend and he told me that he does not think Omoni Oboli’s Okafor’s Law is doing very well at the cinemas. A statement I totally disagreed with.
When I asked him why he made such statements, he said Nigerians like show off, that if Okafor’s Law have been raking it in big at the big screen, we’d have gotten an Instagram picture from Oboli touting the success of the release just like the producer of Hire a Man and The Wedding Party did.
First of all, an Instagram picture does not determine how successful a movie is or not. Yes we are all concerned about how well a movie does in the cinemas few days after its release. That’s why we get Hollywood box office figures on the day of a movie premier, three days after and the weekend after.
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But maybe that just isn’t Omoni’s ways. There’s no reason why Okafor’s Law will not rake in big figures at the box office. Forget Chidiguma’s review, forget the court case, there has been no Nigeria movie (Nollywood) I mean with so much buzz around itself as it is with Okafor’s Law since late last year with The Wedding Party.
Don’t mention Hire a Man, as good as the movie is, I like to believe that it just got lucky, Ojúkòkòrò, was just another average movie that made thearitical release.
Okafor’s Law debuted at the Toronto International Film Festival in the summer of last year. It started gaining audience late February into early March based on its producer’s popularity Omoni Oboli and this whole court case with Idhala so done nothing but to help fuel publicity for Oboli.
Latest news states that the court case has been adjourned to May. Bear in mind that Okafor’s Law is presently screening at the cinemas, by the time the next hearing for the court case comes around, Oboli will have probably recovered her reportedly lost 200 million, recovered the movies budget and raked so much more that she’s able to pay the cast and crew a second time like The Wedding Party did.
If you are an addict follower of Oboli on Instagram you did have seen the numerous meet and greet events the cast of Okafor’s Law have been embarking on since it’s premier. From Lagos to Ibadan, to Warri and all over the country.
Every single time the movie is showing it’s always a sold out show. Oboli reported that fans were willing to stand for the hour + duration of the movie to watch it. That’s the kind of buzz and interest Okafor’s Law has pricked in the hearts of Nollywood lovers.
And there’s no better time that Okafor’s Law could have premiered. The strongest competitor for it now seems to be Baby Boss only, Life coming up second. High or Hell Water and Ojúkòkòrò not even coming close to be an option therefore giving views limited alternative.
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What is the point of touting the present success of the film, when the potential for a better and bigger gross is still open. I believe it only a matter of time we would all know how much Okafor’s Law have been able to rake in.
Don’t be surprise if Okafor’s Law makes it to the top five highest grossing Nollywood film.
